資料來源:
三民書局
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Harvard business essentials : managing creativity and innovation
- 其他題名：
- Managing creativity and innovation
- The Harvard business essentials series
- 出版： Boston, Mass : Harvard Business School Press c2003
- 叢書名： The Harvard business essentials series
- 主題： Technological innovations--Management , New products--Management , Creative ability
- ISBN： 1591391121 (pbk.) :: NT572
- 書目註：Includes bibliographical references (p. 163-165) and index
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讀者標籤：
- 系統號： 005109675 | 機讀編目格式
館藏資訊
Innovation is an undisputed catalyst for company growth, yet many managers across industries fail to create a climate that encourages and rewards innovation. Managing Creativity and Innovation explore
內容註
Types of innovation : several types on many fronts The S-curve : a concept and and its lessons Idea generation : opening the genie's bottle Recognizing opportunities : don't let the good ones slip by Moving innovation to market : will it fly? Creativity and creative groups : two keys to innovation Enhancing creativity : enriching the organization and workplace What leaders must do : making a difference
資料來源：
三民書局
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